When you use storytelling in your communications,
people will listen to, understand, and memorize your message.
Even if your message is based on complex science.
Understand your Audience
Tailor your communication to meet the needs of your audience and achieve your goal. Inside and outside academia.
Tell a Clear Story
Discover your message and create an engaging storyline tailored to scientific and factual content.
Change the World
Give your work meaning by telling your audience a story they will remember and pass on to others.
What does working with me look like?
Learn Storytelling
Request a training to learn the tricks of the writer's trade as they apply to science and facts, and get hands-on experience with how to weave your facts into your own story.
Get a Story
You want a story but don't want to do (all) the work yourself? Request a story or work with me on a collaborative project to share your vision and engage others with your facts.
Recent Blog-Posts
Democracy: Belief and Betrayal or the Power of Symbols
Democracy used to be a symbol of freedom, human rights and empowerment of the people, in stark contrast to the oppression, tyranny and powerlessness of people living in authoritarian regimes. Today, there are people in democratic countries who argue that the political system they live in deprives them of their freedom and rights and makes them feel powerless. What is democracy to them? A sham. A broken promise. A lie.
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Exposition
example Barbie (ingeniuous)
portraying Barbie as a key evolutional moment by comparing it with 2001: A Space Odyssey by Stanley Kubrick -> women gain their freedom
this sets the stage for:
the way Barbie sees itself (as a savior and hero to women in the real world) social criticism of the real world (women gaining independence (by seeing themselves as something else than mothers)) comedy (jokes, exaggeration)
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Ampel Confusion
I recently came across an interview with a politician who addressed the issue of communicating with the public in the following way:
People want us to do a good job and they want to understand where we’re going as a government.
When asked why different parties in government say different things, the politician said:
We are all saying the right thing, just from a different angle.
What I understand are three things, none of which will increase my confidence:
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